Brands, interfaces and digital tools.
Ideas takeshape.
I’m Steve, a graphic designer, a UX designer, and I build digital tools with the help of AI. I combine visual thinking with creative solutions that improve work processes.
Selected work
Every project and its mix: brand, interface and tool.
Creative Labs
Tools I built for needs I met at work.
Three independent projects, on load forecasting and staffing plans, on managing a work schedule, and on sending personal messages. Each began with a real need in a working process, and from there grew into specification, interface design and development with the help of AI tools. The projects are at different stages of development and pilot, and each page sets out what already works and what is still needed before it can be used regularly.
Areas of work
- Product specification
- UX/UI
- AI-assisted development
About
Nice to meet you, I’m Steve Barzilay Tal.
I’m a graphic designer and a user experience designer, and I build digital tools with the help of AI. I come from a world of culture, music, film and art, and I’m passionate about where idea, aesthetics and functionality meet.
My road to design studies ran through film studies, editing and also managing a live music venue in the heart of Tel Aviv’s cultural centre. I used my parental leave with my daughter to fulfil an old dream and study UI/UX and graphic design. Later I started working on a back-office team, and discovered the power that comes when an understanding of interface specification and system needs meets AI technology, which makes it possible to bring ambitious ideas to life.
The path so far
2015–2024
The Third Ear
Almost a decade of music, film and art: from working in the film library, through managing the live venue’s team, to administrative management behind the scenes. Those years shaped my taste and the way I look at culture and creative work.
2024–2026
Parental leave and studies
The time I spent at home with my daughter I also devoted to studying graphic design and UI/UX at HackerU.
2026
Bikurofe
When I stepped into a back-office role at the company, I discovered how much the work could be improved through sound specification and building tools with the help of AI. That is how I got the chance, over several months, to bring together process thinking, design and problem-solving.
Things that move me
I’ve been drawing and illustrating for as long as I can remember. Growing up with an artist father, making things, looking closely and trying again were always part of home. Selected works
I may have very little musical talent, but music has always been a big part of my life. I spent years surrounded by musicians and live shows, and it follows me home too: my wonderful partner is a musician and music therapist.
I studied film at Tel Aviv University for two years and editing at Jump Cut. I’m proficient in Avid and Premiere, and I enjoy learning and growing with After Effects too. But my greatest film education came from working in The Third Ear’s film library.
What can I say? I love musicals.
For my sins, I was a guide at IGY, and later I facilitated a group for trans men. I’m a trans man myself, raising a daughter with my wonderful partner. Our community’s beautiful, complex history is close to my heart, and so are the people who keep writing it.